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You're at:Home»NEW MUSIC ALERT»Sainvil balances hustle with creativity in “Too Tough”
NEW MUSIC ALERT MUSIC NEWS 2 Mins Read

Sainvil balances hustle with creativity in “Too Tough”

Jonathan P. WrightBy Jonathan P. WrightDecember 28, 20212 Mins Read
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He released his They’re All Goblins project last month and the 13-track collection includes collaborations withBEAM, Flipp Dinero, and Yung Baby Tate. Keeping the momentum going, he returns this week to share his new visual for “Too Tough.” Sainvil portrays a character struggling to find a balance between work and personal life by showing Sainvil attempting to be the person his girlfriend expects as well as remaining faithful to friends and family.

There are two previously released songs on the project, including “On My Own” with BEAM and “Oouu.” The artist is also known for his knack for visuals, sharing live performance videos for tracks like “L.A.B.” and “Monophobia” in addition to music videos for “Too Many Times,”“Heal Myself” by Yung Baby Tate, and “On My Own.”

“California Raindrops,” Sainvil’s previous single, was released earlier this year. He followed it up with another tune titled “Ashley,” which is assisted by Guapdad 4000.

During a recent conversation, Sainvil discussed his creative process when it comes to visuals, naming Childish Gambino as one of his influences, as well as giving a shout out to “Heal Myself” director Hussain. Hannan Hussain, my creative director, and I work together to create every element of the creative process. It is my dream to one day make movies and to work in the film industry. Children Gambino is one of my biggest inspirations. Whenever I feel that I’m outdoing my idols, I like to keep a healthy competitive mindset.”

BEAM On My Own Oouu Sainvil
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